We are ‘A Force For Good Hub’, where the industry comes together to inspire greatness through the power of storytelling

A day to be inspired

We believe the travel industry has the power to shape a better future - to uplift women leaders, strengthen communities, and protect our planet.

  • Why we exist

    Why we exist

    We inspire, educate, and uplift the Travel, Tourism & Hospitality industry. Championing women leaders, gender equity, sustainability, ethical travel, cultural empowerment, male allyship, and a better future for our planet.

  • Our impact so far

    Our impact so far

    We raised $99,000!!

    A total of $99,000 has been raised to date, supporting the important work of Animals Asia and Eden — two charities making a real impact by rescuing animals and girls affected by human trafficking.

  • What makes us different

    What makes us different

    Real stories, raw impact, real-change focus

    A one-day industry gathering that transforms careers, mindsets, and approaches.

Why you’ll want to be in the room

500+ travel and tourism professionals

18+ world-class speakers

$99,000 already raised for Animals Asia and Eden — and growing

A thoughtfully curated day including lunch, morning + afternoon tea

Networking with the who's who of the travel industry

Keynote topics include… Inspiring Greatness, The Rise of Women Leaders, Gender Equality, Wellness & Wellbeing, Diversity & Inclusion, Career Advancement, Confidence & Courage, Purpose-Driven Leadership, Beyond Sustainability, Next-Gen Voices & More

Get Ready for a Bigger, Bolder 2026

One of Australasia’s largest and most uplifting gatherings of its kind — uniting the travel industry to lead with purpose, back each other, and inspire the next generation of leaders in celebration of International Women’s Day that goes far beyond a one-day event.

A Brand New Venue

Friday 6th March 2026, Sofitel Sydney Wentworth, 8:00 AM - 6:00 PM

Earlybird Tickets $395+ gst

The best seats won’t last long.

💌 Stay in the Loop >

Join the A Force for Good Community

In a time of global challenge

The decisions we make now about equity and sustainability will define the journey for generations to come.

Support Industry Partners

This is your opportunity to invite industry partners to your table, showcase your values, and celebrate your team. Backed by some of the biggest names in travel who proudly stand as ‘A Force For Good’, it’s no surprise that last year’s tickets sold out fast.

Host a table. Make it Count

Invite your team. Bring your partners.
Share this day with the people who matter — and show what you stand for.
This is your chance to uplift the next generation of leaders and create a lasting impact.

Purchase a table of 10 and get 1 seat FREE!

The future has a seat at this table!

👉 [Pre-book your table: email us]

  • Be Inspired by Powerful Voices

    Be Inspired by Powerful Voices

    Hear from a diverse lineup of social entrepreneurs and Industry thought leaders as they share raw, personal stories of triumph, struggle, and growth. Their voices will challenge your thinking, fuel your purpose, and inspire action in your career and your life.

  • Strengthen Industry Partnerships

    Strengthen Industry Partnerships

    Stand out from your competitors by hosting a table and inviting valued partners to share in this transformative experience. It’s a meaningful way to connect, deepen relationships, and support their personal and professional development.

  • Empower Your Team

    Empower Your Team

    Invest in your staff by exposing them to leadership insights from the industry's best. This is where future trailblazers are nurtured.

  • Engage with the Big Picture

    Engage with the Big Picture

    Gain insights into global issues—poverty, climate change, inequality, education, and health—from those on the front lines. Understand the impact, explore solutions, and walk away with a renewed sense of purpose.

  • Grow Your Network

    Grow Your Network

    Connect with like-minded professionals and changemakers. Forge new relationships, explore collaborations, and open doors to exciting new possibilities.

  • Discover What’s Next

    Discover What’s Next

    Explore innovative ideas, pioneering projects, and emerging trends you may not yet know about. These events are catalysts for discovery and innovation.

  • Support Meaningful Causes

    Support Meaningful Causes

    Take Meaningful Action with Your Ticket, Your participation helps fund life-changing initiatives and supports organisations making a real difference in the world. Be part of the change.

  • Use Your Voice for Good

    Use Your Voice for Good

    This is more than just an event—it’s a movement. Share your ideas, advocate for progress, and help shape a better future.

  • Elevate Your Brand Through Values-Led Action

    Elevate Your Brand Through Values-Led Action

    Position yourself or your organisation as a leader in conscious business. Attending—and aligning with this movement—demonstrates your commitment to equity, ethics, and sustainability in action, not just words.

7 years running we have had over 100+ Speakers!

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